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11/1/2004

 Adam & Eve, Ksex Sign One-Year Agreement

 
BURBANK, California - Adult superstore Adam & Eve, which has been their executive sponsor for the last 10 months, has signed a new one-year contract with KSEXradio.com. In the past 10 months nearly every KSEX event has been presented by Adam & Eve, listener prize giveaways were sponsored by Adam & Eve, and trips were given away at Porn Star Karaoke courtesy of KSEX and Adam & Eve. In addition to sponsorships, the companies combined efforts on the first KSEX Adult DVD, KSEX 1: Sexual Frequency, which will be released shortly. In addition to sponsoring KSEX, the new contract has a few bells and whistles, according to KSEX program director Wankus. “We're going to combine forces a little more this year,” he said. “We’re going to start targeting promotions towards existing Adam & Eve users to get them more interactive. We’re going to plan and participate in more fan-base promotions collectively and we’re going to start modifying our Web sites to offer each other a little more for our respective audiences.” KSEX will be webcasting from the Adam & Eve booth at the AVN Adult Entertainment Expo (AEE) in Las Vegas this January, which will be in evidence by the KSEX Broadcast Tower. Porn jockeys will be wireless and conducting interviews live on top of the booth. Adam & Eve is going to be the main sponsor for the 2004 KSEXradio.com Listeners' Choice Awards, being held December 4 at Paladino's Lounge in Reseda, California. For more information, contact: • Craig Ledford, 919-644-8100 X 3262, cledford@adameve.com