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10/8/2012

ADAM & EVE DEBUTS NEW BILLBOARD IN LA


  Los Angeles, CA — Adam & Eve (AdamAndEve.com), America’s most trusted source for adult products, is pleased to announce the unveiling of its new billboard in Los Angeles. The billboard, prominently located at Cahuenga and Sunset Boulevard (near the CNN building), features a strategically covered topless female, a 50% off offer with free shipping and the headline “Satisfaction. Guaranteed.” “We wanted the billboard to be eye-catching and provocative,” says Chad Davis, Marketing Director for Adam & Eve. “When the opportunity for this location presented itself, and our artwork was approved, of course we agreed. The billboard is already generating some controversy with local residents, according to a news story on KTLA (http://www.ktla.com/news/landing/ktla-billboard-sex-toys-hollywood,0,1190509.story). But Davis says he is prepared for some negative fallout. “We’ve had billboards removed in other parts of the country,” he says. “Los Angeles is usually very accepting of adult-related media.” For more information about Adam & Eve, visit the website at http://www.adamandeve.com. For additional information, please contact Adam & Eve Director of Public Relations Katy Zvolerin at 919.644.8100 x 3121 or katy@adameve.com.