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1/25/2007

ADAM & EVE BREAKS SALES RECORDS FOR 2006! CELEBRATES $109 MILLION IN SALES!


  CELEBRATES $109 MILLION IN SALES! Hillsborough, NC

Adam & Eve, the nation¹s number once choice for all things erotic, announces another record-breaking milestone: $109 million in sales for 2006!

"We are ecstatic about the figures for 2006," says Adam & Eve President Phil Harvey. "I credit 350 amazing people for this record-breaking year, from the employees who take the orders to those who pack the boxes to the marketing and creative leaders who determine what Adam & Eve will sell. It's a group effort and my hat is off to this group!"

Adam & Eve's numbers have been up all 4th quarter, with the premiere website, adameve.com, enjoying revenue increases of 83% over last year and double the number of new customers.

Adameve.com's Director of Internet Marketing, Jennifer Alberry, credits a staff that is in tune to the customers' needs. "We are constantly updating and improving www.adameve.com to give the customers what they want: easier navigation and faster time to market. When it all comes together, everyone benefits."

In addition, Adam & Eve Marketing Director Chad Davis offers, "Our continued improvement in multi-channel marketing is beginning to pay real dividends. We are setting the bar extremely high for 2007!"

With more than 10 million satisfied customers and over 35 years in business, Adam & Eve continues to set the bar in adult entertainment and sales.

For more information on Adam & Eve, visit the website at www.adameve.com or contact Director of Public Relations Katy Zvolerin at 919.644.8100 x 3121 or katy@adameve.com.